Bono, The Edge Join Fender's Board of Directors

U2 arrive at the 86th Annual Academy Awards on March 2, 2014 in Hollywood, CA, Gregg DeGuire/WireImage By Lars Brandle Bono and the Edge have done their bit to shape popular music, and save lives with tunes. Now they’re helping guide the fortunes of Fender. The U2 founders have joined the board of directors for Fender Musical instruments Corporation, the company behind the legendary Fender guitar lines. According to a statement, Bono and his talismanic guitarist will play a role in helping the storied U.S. firm as it pursues new growth strategies built on fan-engagement. Fender’s co-chairman Mark Fukunaga reckons …read more

Source: http://www.u2france.com/actu/Bono-The-Edge-Join-Fender-s-Board,57847.html